People have enjoyed Haddrell’s premium mānuka honey since 1993. This award-winning honey is highly prized and sold by boutique retailers around the world. As pioneers of New Zealand’s precious mānuka honey, Haddrell’s believes in the unique properties of this natural product. Specialising only in UMF™ mānuka honey for guaranteed authenticity, at Haddrell's we care about sustaining the future of this precious honey.
Our Story
Pioneers of New Zealand’s precious manuka honey. People have enjoyed Haddrell’s premium mānuka honey since 1993.
Hive to pot
We have great respect for our bees and their life's hard work. Our team takes care them at every step of the journey from hive to pot.
Meet the team
At Haddrell's our knowledge and skills of honey have been passed down from one generation to the next.
Sustainability
Bees have a critical role as pollinators, which is vital for the reproduction and survival of numerous plant species.
Our Story of care, craftsmanship and perfection
The alchemy of passion and nature
A young family, a dream, 15 broken beehives and a passion for perfection are the main ingredients in this remarkable story. Day-by-day, hive after hive, one bee at a time, they repaired, revived and refined the art of producing the finest mānuka honey.
Sweet devotion
With an unwavering dedication over decades, they’ve cultivated, crafted and shared the best of New Zealand with the rest of world. A single spoon of Haddrell’s carries with it a unique story and an extraordinary experience that’s worth savouring.
Knowledge honed over time
One of the first mānuka honey exporters, Haddrell’s have carefully passed their generational knowledge onto other master beekeepers. This means that every jar is as nuanced and intricate as the last.
From New Zealand with love
These exacting standards have seen Haddrell’s signature mānuka honey go from the picturesque forests of New Zealand to the lofty aisles of boutique retailers. From silver spoon culinary events to humble kitchen pantries, honey connoisseurs the world over, love Haddrell’s.
The Queen’s Guard
Master beekeepers and bee-breeders, they proudly helped lead the UMF™ certification process in New Zealand. From nurturing the queen bee to respecting mother nature, Haddrell’s have always been committed to protecting and preserving our ecosystem.
Hive to Pot
Bees form an amazing team. The queen bee, worker bees and drones all know their jobs and together they populate, protect, and maintain the hive, collect the nectar from flowers, and make and preserve the honey. All this work is done with enormous energy and sheer dedication to their tasks. We have great respect for our bees and their life's hard work. Our team takes care of them at every step of the journey from hive to pot.
Meet the Crown
Keepers
At Haddrell's our knowledge and skills of honey have been passed down from one generation to the next as we refine the art of beekeeping.
At Haddrell's we believe in sustaining a thriving ecosystem.
We follow the best beekeeping principles to protect the health of our bees. They play a critical role as pollinators, which is vital for the reproduction and survival of numerous plant species. We also protect the integrity of the finest mānuka honey possible.
We own and manage 10,000 beehives in some of New Zealand’s best mānuka forests.